XRMust_LFFExpanded_Colored.jpg
January 9, 2024

XRMust XR Awards 2023: A Year in Immersive Storytelling

As we embark on a pivotal year for immersive creation (really?), a glance at 2023 immediately confirms that it's already well established. The arcade network is back stronger than before, cultural ve…

XRMust_GumballDreams_Still01.jpeg
January 4, 2023

XRMust XR Awards 2022: A Year in Immersive Storytelling

Could this be the year of a "return to normal"? In reality, the pandemic years didn't slow down the release of XR experiences (360 or interactive), but the return of physical events seems to benefit …

XRMust_Goliath_Pills.jpeg
January 5, 2022

XRMust XR Awards 2021: A Year in Immersive Storytelling

As in 2020, an immersive work takes up a lot of space. THE BOOK OF DISTANCE and GOLIATH: PLAYING WITH REALITY have in common a strong narrative, particularly anchored in the immersive medium, and a s…

XRMust_Meta_Facebook.jpeg
October 30, 2021

Everything You Need To Know - Facebook Connect 2021

This week Facebook Connect 2021 happened. On this occasion, and while the event has been taking place online for 2 years, Mark Zuckerberg announced a new step towards virtual worlds by renaming his c…

XRMust_IxiMedia_Oasis1.jpeg
September 15, 2021

A Step Toward The OASIS (1/5): A Mirage

“We aim to create a platform like OASIS.” - If you are interested in the XR industry as of 2020, you may have heard this quote at least once, or even said it yourself. Has the concept in a specific n…

XRMust_Astrea_Bann.jpeg
September 6, 2021

Atlas V unveils Astrea, a new key player in the XR distribution business

French immersive studio Atlas V announces the launch of a sister company dedicated to the distribution of immersive content - publishing and sales to broadcasters, LBE theaters and events.